Study: Where do Americans look to solve nation’s woes?
Bob Smietana, Facts & Trends
January 06, 2017

Study: Where do Americans look to solve nation’s woes?

Study: Where do Americans look to solve nation’s woes?
Bob Smietana, Facts & Trends
January 06, 2017

America has its problems and needs to talk. But according to a new study, few Americans agree on who can best lead a conversation about the nation’s woes.

Less than a quarter (23 percent) would turn to the office of the U.S. president. About 1 in 10 would turn to the nation’s preachers (11 percent) or to college professors (10 percent), a survey by LifeWay Research shows.

“Almost no one would ask a musician or pro athlete,” said Scott McConnell, executive director of LifeWay Research, “even though they often try to start public conversations.

“Musicians or athletes get a great deal of attention for their public statements about the issues,” McConnell said. “But few Americans seem to look to them as thought leaders.”

Before the recent presidential election, LifeWay Research asked a representative sample of 1,000 Americans this question: “In America today, who is in the best position to generate a healthy conversation on challenges facing our society?” Among possible responses were “our elected president,” preachers and even pro athletes.

About a quarter of those surveyed said the office of the president has the best chance of fostering healthy public conversations (23 percent).

Eleven percent say pastors of local churches. Ten percent say university professors.

Members of the media (8 percent) fared slightly better than business leaders (7 percent) or members of Congress (6 percent). Few Americans look to professional athletes (1 percent) or musicians (less than 1 percent) to lead healthy conversations about the nation’s challenges.

The most common response: “None of these” (33 percent).

Among other findings:

  • Southerners are more likely to look to the president (25 percent) than those in the Midwest (18 percent).
  • Those in the Northeast choose the media (11 percent) more than those in the South (5 percent).
  • Younger Americans – those 18 to 34 – look to the media (12 percent) more than those 65 and older (3 percent).
  • African Americans are the most likely ethnic group to choose local pastors (21 percent) and the president (37 percent).
  • Hispanic Americans are the least likely ethnic group to choose the media (3 percent).
  • Christians are more likely to look to pastors (16 percent) than those from other faiths (1 percent) or Nones – those with no religious preference – (2 percent).
  • Christians (7 percent) are less likely to look to professors than those from other faiths (18 percent) or Nones (15 percent).
  • Americans with evangelical beliefs have faith in pastors (36 percent) but little faith in the media (3 percent) or professors (3 percent) to guide such conversations.

Overall, the survey reflects the reality that Americans are fractured and divided, McConnell said. Few leaders can draw a wide, diverse audience.

“There’s a vacuum of public leadership in America,” McConnell said. “We know we have problems and that we should talk about them. But there’s no one who can bring us all together.”


LifeWay Research conducted the study Sept. 27–Oct. 1, 2016. The survey was conducted using the web-enabled KnowledgePanel, a probability-based panel designed to be representative of the U.S. population.

Initially, participants are chosen scientifically by a random selection of telephone numbers and residential addresses. Persons in selected households are then invited by telephone or by mail to participate in the web-enabled KnowledgePanel. For those who agree to participate, but do not already have Internet access, GfK provides at no cost a laptop and ISP connection.

Sample stratification and weights were used for gender, age, race/ethnicity, region, metro/non-metro, education and income to reflect the most recent U.S. Census data. The completed sample is 1,000 surveys. The sample provides 95 percent confidence that the sampling error does not exceed plus or minus 3.1 percent. Margins of error are higher in subgroups.

For more information, visit LifeWayResearch.com. LifeWay Research, based in Nashville, is an evangelical research firm that specializes in surveys about faith in culture and matters that affect the church.

(EDITOR’S NOTE – Bob Smietana is senior writer for Facts & Trends magazine.)