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Faith communities, moms shape giving choices
Eleanor Goldberg, Religion News Service
May 07, 2010
2 MIN READ TIME

Faith communities, moms shape giving choices

Faith communities, moms shape giving choices
Eleanor Goldberg, Religion News Service
May 07, 2010

WASHINGTON — If your mom

says “you shouldn’t have” when you give her flowers on Mother’s Day, a new poll

suggests you should thank her for teaching lessons on giving.

Nearly one in five Americans

(17 percent) surveyed said their mothers had the most impact on their giving

tendencies, second only to faith communities (22 percent), according to a poll

commissioned by Thrivent Financial-Kiplinger Survey of Family Finances.

“When it comes to shaping

our giving attitudes, who better to provide guidance than faith communities and

moms?” said Thrivent Financial Director Patrick Egan in a statement. “Our

survey suggests that both groups have opportunities to offer personal, powerful

examples

of selfless giving that

shape our lives.”

One in 10 people cited their

spouse as most influential, and mothers were more than three times as likely as

fathers (22 percent versus 6 percent) to shape attitudes. Other factors

included friends and extended family, at 3 percent each. One in four Americans

said they were unsure about their giving influences.

Age was one clear factor in

determining who influences personal giving: 34 percent of adults ages 18-24,

and 21 percent of those ages 25-34, picked mom. Almost a third of seniors,

however, went with religion.

The poll of 1,000 U.S.

adults had a margin of error of plus or minus 3 percentage points.